Before anyone starts downvoting, I come in peace.
The entire English football media today is based around extorting United for clicks and attention. In the last decade of United pretty much dwindling with very little trophy success, I’ve heard Gary Neville go on and on about United. So much so that I’ve heard him(and some other English pundits) say that it would be best for English football for United to return back to trophy success - why exactly?
I’m not English so maybe that’s why I don’t understand it but why is it so hard for the English media to accept that United existing without trophy success is not some atomic bomb to English football?
Eras come and go: Chelsea, Liverpool, Aston Villa, Everton, Arsenal, Nottingham Forrest. United or any other club should not be exempt from what I perceive to be the natural law of the English game.
Manchester United, once a charming local club echoing the heartbeats of its community, has evolved into a colossal global brand. The nostalgic era of Busby, Best, and Charlton has faded, giving way to a modern identity as a publicly traded juggernaut.
Today, Manchester United stands as a marketing powerhouse, driving tremendous social media engagement and offering expansive branding and merchandising opportunities to stakeholders worldwide.
This transformation mirrors the journeys of major US sports franchises like the New York Yankees, Dallas Cowboys, and Los Angeles Lakers. Interestingly, there’s a widespread phenomenon where average fans relish seeing historically dominant teams falter. This schadenfreude generates significant media engagement.
Manchester United, with its vast fanbase and high market value, is no exception. Whether they’re vying for top honors or navigating periods of mediocrity, their journey remains a captivating spectacle, consistently drawing high television ratings and media attention. This enduring appeal, rooted in both triumphs and struggles, cements their status as a perpetual focal point in the world of sports.