It seems Ben and Jerry’s may be next in the firing line after they made waves with a provocative 4th of July tweet claiming the US is on stolen Indigenous land. Could we witness a downturn similar to Bud Light?
Or is their irresistibly good ice cream strong enough to keep their ship afloat?
Edit: Side note - in the absence of B&J, what ice cream are you turning to? I’m in AUS. So B&J was a game changer. Not anything else like it that I’m aware of.
Ben & Jerry’s has always been very vocal about extremely progressive politics. I’m somewhat surprised anyone doesn’t know. They label themselves hippies from Vermont and do crazy things like pay their employees a living wage and advocate for other companies to do it. Big on environmental issues too. Their politics make it taste better.
As for me, I am proud of my country and salute the flag but the land was stolen and America perpetrated a genocide on the natives…100%.