Paqui, the maker of extremely spicy tortilla chips marketed as the “One Chip Challenge,” is voluntarily pulling the product from shelves after a woman said her teenage son died of complications from consuming a single chip.

The chips were sold individually, and their seasoning included two of the hottest peppers in the world: the Carolina Reaper and the Naga Viper.

Each chip was packaged in a coffin-shaped container with a skull on the front.

Lois Wolobah told NBC Boston that her 14-year-old son, Harris Wolobah, ate the chip Friday, then went to the school nurse with a stomachache. Wolobah said Harris — a sophomore at Doherty Memorial High School in Worcester, Massachusetts — passed out at home that afternoon. He was pronounced dead at the hospital later that day, she said.

Until sales of the product were suspended, Paqui’s marketing dared people to participate in the challenge by eating a chip, posting pictures of their tongues on social media after the chip turned it blue and then waiting as long as possible to relieve the burn with water or other food.

The challenge has existed in some form since 2016.

  • Blinker@lemm.ee
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    1 year ago

    It’s the same reason people do things like skydiving. Just cause you’re not into it, doesn’t mean it’s stupid.

    • Malfeasant@lemm.ee
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      1 year ago

      I can understand the thrill of skydiving, even though I’ve never done it and probably never will. And I can understand enjoying good hot food, because I do. But making something hot just for the sake of being hot, and daring people to eat it just to say they can seems pretty pointless.