An update on Mozilla’s PPA experiment and how it protects user privacy while testing cutting edge technologies to improve the open web.

  • ahal@lemmy.ca
    link
    fedilink
    arrow-up
    3
    ·
    2 months ago

    The mere fact this technology exists gives legislators a tool in their toolbox. I could imagine a future where the EU mandates use of PPA in certain circumstances.

    • Vincent@feddit.nlOP
      link
      fedilink
      arrow-up
      2
      ·
      2 months ago

      Or more importantly, forbids the use of privacy-invasive methods of measuring ad performance.