Meta can introduce their signature rage farming to the Fediverse. They don’t need to control Mastodon. All they have to do is introduce it in their app. Show every Threads user algorithmically filtered content from the Fediverse precisely tailored for maximum rage. When the rage inducing content came from Mastodon, the enraged Thread users will flood that Mastodon threads with the familiar rage-filled Facebook comment section vomit. This in turn will enrage Mastodon users, driving them to engage, at least in the short to mid term. All the while Meta sells ads in-between posts. And that’s how they rage farm the Fediverse without EEE-ing the technology. Meta can effectively EEE the userbase. The last E is something Meta may not intend but would likely happen. It consists of a subset of the Fediverse users leaving the network or segregating themselves in a small vomit-free bubble.

Some people asked what EEE is:

  • hikaru755@feddit.de
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    1 year ago

    And that’s precisely why so many people are calling for everyone to defederate immediately from anything facebook-owned. The only way to prevent this is to not even let them get started.

    • STUPIDVIPGUY@lemmy.world
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      1 year ago

      Yeah imo this is the only way. Fediverse should be completely user-owned, we need to isolate any corporation that tries to get involved.

      • Drewfro66@lemmygrad.ml
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        1 year ago

        I agree with the sentiment but with a caveat:

        Just like with email, I think the future of the Fediverse will involve institutions and companies running their own instances for discussion related to their niche.

        For example, universities might run their own servers for campus-related discussion, and game companies (Paradox Interactive comes to mind) might run a server for discussion around their games and by their members.

        Running a server is expensive, and in the long run I think the sustainable future will be for established institutions with large budgets to put a tiny part of that forward for instance hosting, rather than individuals self-hosting instances that actually lose money even when buffered by user donations.

        • Flemmy@lemmy.world
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          1 year ago

          Running a server isn’t that expensive. Someone did a breakdown, and found the cost is around $0.20/user/year. Their math might have been a little off, but it’s in the ballpark based on the back of the envelope math I use to see if something scales

          That’s well within casual donation amounts.

          But, that assumes admins and mods are volunteers- maybe they get a few bucks now and again, but their time is a far bigger factor than server costs

        • Squiglet@lemmy.world
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          1 year ago

          Yeah sure but profit based entities we know screw up everything with their greedy mentality. I am for staying away from any profit-driven entities.

      • kava@lemmy.world
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        1 year ago

        Either we have an open system or we don’t.

        It’s sort of like open source encryption algorithms versus security by obscurity. One is totally open because it’s foundation is strong. The other is hidden because it is actually weak.

        Which are we going to be?

        • hikaru755@feddit.de
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          1 year ago

          This feels very close to the paradox of tolerance, honestly. To achieve maximum tolerance, you can not tolerate those who are intolerant themselves, or they will destroy you from within. I think something similar applies here. To achieve a maximally open system, be open by default, but only to those who actually share the goal to keep the system as open as possible, and defend vigorously against those who don’t.

        • Illecors@lemmy.cafe
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          1 year ago

          We are going to be open. Open to the idea that a bucket of shit does not have to be forced upon us. Open to using the tools to get rid of said bucket.

          • kava@lemmy.world
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            1 year ago

            What I think is interesting about this is the decision to federate goes down to individual instances. So for example mastodon.social is the biggest - their decision is very important.

            But on the smaller level, users will be able to choose instances that won’t federated with Meta. And they will be able to choose the inverse.

            What I see happening is that the ones that do choose to federated with Meta will grow larger and sort of suck up most of the userbase. At the end of the day, social media sites are only as valuable as the number of users and the interactions between those users.

            • Rusticus@lemmy.world
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              1 year ago

              But to give power to the users we’ve got to solve the username problem. Usernames need to be global so there is no penalty to moving between instances.

              • kava@lemmy.world
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                1 year ago

                Why not just do username@instance and then if you wanna transfer over to somewhere else you have to change your username?

                I don’t really view that as an issue. The real issue is allowing transfer in the first place, which I don’t see anyone doing right now but I agree it would spark a lot of healthy competition between different sites on the Fediverse

          • kava@lemmy.world
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            1 year ago

            No, but I think that’s more akin to giving Meta your instance admin password. Federating would be more like sharing your public key. Which, you know, is sort of the whole point.

    • solrize@lemmy.world
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      1 year ago

      Pretty stupid to want to defederate an instance over one Trump troll, but not defederste Zuckerberg, the emperor of trolldom. Yes, pls do everything possible to keep Meta away.

  • Océane@jlai.lu
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    1 year ago

    It already happened. They sent their emails just in the middle of the Reddit migration. According to Foucault, powerful individuals use psychiatry, psychoanalysis, sociology, and social sciences to “discipline bodies and minds and make them obedient and submissive”. He called this concept “biopower”. For example, my most read blog post (which is French-speaking) details how it works in the scope of digital abuse and I’ve only started it two months ago, with almost 500 views on this one alone; it has 6 references and I’ve found other dispositives of power since.

    There’s no reason to give them the benefit of doubt over not conducting experiments on unconsenting subjects precisely to drive us mad and (1) make instances defederate, (2) put large Mastodon instance admins under pressure and encourage them to defect, (3) cap the Reddit migration.

    Facebook has probably exerced biopower without even starting its #Threads app. It was only a first strike and we can only expect more to come and damage control, especially by moving to Bonfire Networks ASAP and develop a culture of deescalating conflicts. Kinda difficult with so many abuse survivors here – Mastodon users are first and foremost Twitter “refugees”, and not only does Twitter abuse its users, it also monetizes real-life abuse. (Its addictive character can be used as an illusion of solidarity as part of a “flight” coping mechanism, and how do you max out this illusion? Through moral judgements (gossiping). This especially makes sense in the context of a deliberate scarcity in attention, to put its users in concurrence, also leading to conflictual relationships. And so on.)

  • 𝐘Ⓞz҉@lemmy.world
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    1 year ago

    I read somewhere that all the Admins are blocking Facebook on a firewall level so that they can’t touch any instance. Hope all Admins do it.

  • HandOfDoom@lemmy.world
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    1 year ago

    The moment I start seeing Meta content here is the moment I leave. People are being very, VERY naive in thinking that the Fediverse is immune to corporate interest. Judging by the Mastodon response, we are already seeing that it’s not.

    • The dogspaw @midwest.social
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      1 year ago

      Then block meta you don’t need to leave make them leave you were here first we built this space not them don’t surrender to meta

    • zos_kia@lemmy.fmhy.ml
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      1 year ago

      The whole point of open protocols is that anyone can use it. Just block any instance you don’t like and you’re good!

      • Squiglet@lemmy.world
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        1 year ago

        In email world, gmail became so successful that now its a problem when they decide to blacklist any other email domains that Alphabet don’t like. We should never allow profit driven entities get their foot in the door. We should develop a strong immune system against such profit seeking groups/companies etc. We should remain open to people, non-profits, universities and the likes only.

  • misk@lemm.ee
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    1 year ago

    So many knee-jerk reactions.

    This is an open protocol with complete freedom to create apps and scripts. If this becomes an issue users could block certain interactions in a granular manner, for example block replies from certain instances.

    XMPP being thrown around as an example makes me think people who do it weren’t there to witness it. XMPP by itself wasn’t really used by many but there were also many more popular messaging platforms at the time. XMPP wasn’t killed because it wasn’t ever alive other than short golden era when it was mostly a way to open itself to third party clients (Gaim, Trillian, Adium etc) which was very nice.

    Next year EU is going to make all tech giants open in this way again. Mastodon can EEE Threads too by being a better implementation. It has no commercial pressure and Activity Pub and formatting tweets is not as complex as a web browser engine or a word processor document format which are way better examples of successful EEE.

    If you defederate you’ll end up exactly where XMPP is.

    • Elkaki123@vlemmy.net
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      I agree with the sentiment, I’m not a fan of preemptively blocking meta on instance level, especially when everyone was touting about how the fediverse is corporation resistant and by design it is resilient because of it’s horizontal nature, but at the first sign of threat they resort to the nuclear option.

      Having said that, Lemmy specifically lacks tools on the user level, especially blocking instances. If a user doesn’t want to associate at all that is understandable (privacy concerns, not wanting to interact with hate groups, etc) but right now they can only block communities and users individually, which would make it impossible to block meta.

      Lastly, I feel there are avenues that haven’t been properly explored, like forcing them to open source if they want to federate. (On the grounds of privacy concerns and security) In practice that would be the same as blocking them, but it would laid out a good foundation for new companies that want to enter the space without having to discriminate on a case by case basis.

      Problem is that blocking is the nuclear option and everyone blovking before something comes out, which no one knows the danger yet like a hate speach platform would entail, goes against the spirit of the fediverse.

      • Illecors@lemmy.cafe
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        1 year ago

        My reason for preemptively blocking Threads is much simpler - Lemmy exposes a TON of data from all instances. I simply don’t want to feed the data hog any more than absolutely necessary.

        • Elkaki123@vlemmy.net
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          1 year ago

          But a counter is that much of that information is already public and can be scraped, they aren’t gaining much on outside meta users that they aren’t already able to do.

          Best advice at the end of the day is that for social media, unless advertised on privacy, never post anything you dont want to be public. And for cases like lemmy, expect even metadata to be available for anyone interested.

          I understand the wish to not interact with meta, even if its for privacy concerns.

          But Im a firm believer that it is the user first who needs to make that decision, not the instance. But as I said, Lemmy being the only one of the big fedi platforms right now that doesnt have a feature for instance/domain blocking user level kinds of screws this up.

  • YellowBendyBoy@lemmy.world
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    1 year ago

    I don’t think Meta will find it a good use of their time to basically build automatic cross posting. People will do it manually with screenshooting and they need the social graph to measure if something is really rage inducing. And I don’t think mastodon users will care for threads posts if they’re not federated tbh

  • Annoyed_Crabby@lemmy.world
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    1 year ago

    The first thing that will happen if Thread user trying to brigade Mastodon is Mastodon will defederate Thread, and that’s the end of the story.

    • Avid Amoeba@lemmy.caOP
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      1 year ago

      Rochko didn’t sound that trigger-happy in his blog post from yesterday and he’s (the Mastodon team) running some of the biggest instances. And so I think it’s still an open question which instances would defederate and when. Maybe mastodon.social won’t defederate ever. That’ll cause a massive split.

      • alternative_igloo@lemmy.fmhy.ml
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        1 year ago

        I have to agree, that blog post was concerning in its openness to Meta joining ActivityPub. Any fediverse user who knows a little internet history should be very worried right now