Movies and TV Shows@lemmy.filmEnglish · 1 year ago

After “Barbie,” Mattel Is Raiding Its Entire Toybox

www.newyorker.com

cross-posted to:
cinema_serietv@feddit.it

After “Barbie,” Mattel Is Raiding Its Entire Toybox

www.newyorker.com

jayrod@lemmy.film to

Movies and TV Shows@lemmy.filmEnglish · 1 year ago

cross-posted to:
cinema_serietv@feddit.it

In an era when “pre-awareness” rules Hollywood, the company is ginning up plots for everything from Hot Wheels to UNO.

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