"It doesn’t make sense for chocolate bars to be divided into equal-sized chunks when there is so much inequality in the chocolate industry! The unequally-sized chunks of our 6.35 oz bars are a palatable way of reminding Choco Fans and Serious Friends that the profits in the chocolate industry are unequally divided.
And in case you haven’t noticed, the bottom of our bars depicts the West African coastline. The chunks just above it represent the Gulf of Guinea. From left to right, you have Côte d’Ivoire, Ghana, Togo and Benin (terribly politically incorrect, we know, but we had to combine them to create enough space for a hazelnut), Nigeria and part of Cameroon."
Profits are unevenly divided? Isnt chocolate produced largely using slave labor?
That’s what this company is trying to change.
They are also 6€ so, not for me.
The problem is that other chocolates are too cheap and literally use slave labor.
Treat yourself one time. The quality of the chocolate is so much better than the garbage shoveled out by Hersheys.
My spouse and I discovered their chocolate by chance. It’s now our go-to because of their business practices and their quality.
I love it, but I feel obligated to say
"It doesn’t make sense for chocolate bars to be divided into equal-sized chunks when there is so much inequality in the chocolate industry!
No, it makes sense. I understand, but it makes a lot more sense
It doesn’t make sense for cars to have 4 equal sized wheels when there is so much inequality in the auto industry.
Ok but this is a good way to raise awareness about the issue. Many people will pick these bars in the store without knowing much about the brand. Then when they eat it, they will probably wonder why it’s divided like that and the explanation is right there on the inside of the wrapper.
And then never buy them again because they are difficult to break evenly. Great idea but poor execution imo.
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Do you buy chocolate based on convenience over taste?
Price usually
My internal chocolate bar cost has gone way up. I find the stuff at the bottom (like the stuff at the checkout) doesn’t even taste like chocolate anymore. I usually get something from the specialty section now.
Fair, I do remember eating a lot of Tesco Value chocolate back in the day
lol imagine sharing your chocolate bars with other people, tssk (/hj)
fr tho if that bothers you, the inequality that comes with other chocolate brands should bother you too
not saying Tony’s is 100% fair, but at least they put in a lot of effort to make it as fair as possible
Yeah this copy needed a couple more drafts/notes.
I do like these bars but breaking it into pieces without a mess is difficult. I’ve had to resort to putting the entire thing in my mouth and waiting for it to melt down my throat.
I guess we’ll just have to deal with slavery then
If only there was some middle ground between hard to eat chocolate and modern day slavery.
But the slavery is where the flavour comes from!
That and the lead that is in it.
You break it while the packaging is intact
The geopolitical meta is strong here
Giggity
Especially the dark ones require a lot of force to break. I see it as a challenge.
Too bad about all the lead in them. They’re not as bad as some brands, though.
An ounce of their Dark Chocolate has 134% of the California max dose of 0.5 mg of lead, for those wondering about details.
An ounce is about 29 grams in non-freedom units, for those wondering
I’ve bought drugs before, I know how many grams in an ounce
Yeah, I’ve bought enough drugs to know it’s 28g.
Am I blind or can I not find the claim about 134% on the linked page?
Searched for “Tony” there.It’s the first one in the high in lead section
Duh. The page looked on my phone like the article already ended and didnt bother to scroll further down >_>
Forget everything I asked :P
I saw it on there among 20+ other chocolate bars.
Nvmd me. Didnt scroll far enough on the phone to see. Looked like the article was done already
I have half a block of this in the pantry. Thank you. Fuck me.
You can eat it just fine, just don’t eat it regularly for a long time.
if I die by eating dark chocolate, at least I’ll die happy
Except it’s the kind of poison that takes decades to kill you. And it’s bad for braincells too.
The kind of brain damage that makes conservatism look good even if you are making below the average salary.
oh so it’s just like alcohol then, that hasn’t stopped many people before unfortunately
But alcohol is paychoactive and addictive. Lead is non of those things.
Dark chocolate is
Well shit
I know, right? It really sucks. They’re honestly one of the tastier bars I’d had. I’ve taken a bit of a step back from chocolate in general, these days. I probably got enough lead exposure as a kid… no need to add any more than is absolutely unavoidable.
Otoh, it makes them sweeter
If it’s good enough to collapse the Roman Empire, it’s good enough to collapse the American Empire!
Lol, that’s per ounce too.
It’s a good thing I don’t like dark chocolate then
The lead and cadmium are in there on purpose, to enhance taste. Have you ever had chocolate without lead and cadmium? It tastes nasty
Wow I had no idea, thanks for sharing the source.
Quite succesful in the Netherlands.
In 2003, after discovering that the majority of chocolate produced at the time had links to human exploitation, Dutch television producer and journalist Teun van de Keuken began producing programs about the horrors of the commercial cocoa industry on his show Keuringsdienst van Waarde. Furthermore, he submitted a request to be prosecuted for knowingly purchasing an illegally manufactured product, which prosecutors declined to do.
After three years of unsuccessful attempts to change the industry through investigative efforts, Van de Keuken decided to start producing chocolate bars himself. The brand was called “Tony’s Chocolonely” with “Tony” (= Teun) and “Chocolonely” in reference to Teun van de Keuken feeling as if he was the only person in the industry who was interested in eradicating slavery. Van de Keuken sold 20,000 bars in two days.
https://en.wikipedia.org/wiki/Tony's_Chocolonely https://en.wikipedia.org/wiki/Teun_van_de_Keuken
It’s making its way into Belgium too!
Oh yeah they have been here in DelHaize and Albert Hein (both owned by the dutch company) for a while and are now popping up in Colruyt and spar I think.
Maybe they should spend less money on a fancy mold for their chocolate and more on better sourced cocoa beans with less lead in them: https://www.consumerreports.org/health/food-safety/lead-and-cadmium-in-dark-chocolate-a8480295550/
Sure, gram for gram, Tony’s has 34% more lead than California would like, but their chocolate is still sold in the state.
To add to what @Maalus@lemmy.world pointed out, the Mast bar is 70g for $8, while Tony’s bar is 180g for $6.
Gram for gram, Mast is more than triple the price.
There is absolutely no difference in price between the two - i.e. a “fancy” one like this and a regular one. Both will most likely be made by machining a block of graphite and using EDM to make the actual mold. The difference in machining time wouldn’t cost more than $200 or so
Wow, techno music is so versatile.
Funny that they made their brand the biggest piece of all in the representation.
I’m reading it like they colonize Africa directly
“It’s UNFAIR that all of these countries exist! All must bow before Tony’s West African Company.”
Tony’s West African Minimum-Security Chocolate Manufactorium - formerly several countries.
Thanks for the advertisement?
Around $5 and good chocolate
Bought some for 2.5 Euros 2 werkstatt ago.
If they paid the farmers more they could just make regular shaped chocolate
They literally do, and their chocolate is a little more expensive because of it
But they’re not Hershey or Cadbury (whoever owns them, forget the name rn), or even close to them in size, so they can’t just fix the industry all on their own
Fuck Nestle
Fait point, but it’s a statement about the industry as a whole, not their own production. Even if they were to distribute profits evenly over the entire production chain of their products (which I agree they probably don’t), the industry as a whole would still have this problem.
I think that is exactly why this company was founded.
And miss out on this marketing opportunity? Lol don’t be ridiculous.
This is my favorite brand of chocolate rn
It was my favorite too up until recently. It has been dethroned by Choceur brand from Aldi.
Choceur is meh at best.
What’s your location?
It’s European baseline quality. Still I’m low-key addicted to their cream/coffee combo. Moser-Roth (also Aldi, produced by Storck just like Choceur) is approximately Lindt quality, that is, still meh but at least it’s not overpriced AF.
Actually good chocolate costs actual money. Stuff like Domori where you’re looking at 20 Euros for 100g, or stuff you don’t even get in retail, any retail, you have to drive to Belgium and visit a small chocolatier hidden in some back alley. People who buy top-grade beans at auctions, instead of whole harvests from trusted producers, much less random shit off the commodity market.
Decent Criollo cocoa powder (also nibs) can be had for the price of supermarket “brand-name” cocoa powder, though, definitely worth it. If you compare it to the likes of Nesquick you’re getting at a like 1000x price difference (Nesquick is mostly sugar and starch, not cocoa).
The chocolate I buy is probably boutique level in comparison usually costing around 6-8€ and usually 50-100g per bar.
I am mostly getting those from local coffee or spice specialty shops.
But I am rarely buying those and usually only eating one segment per day.My brands/product if I crave for chocolate:
Zotter: “Amalfi Zitrone + Salbeimarzipan” (tl. Amalfi Lemon + sage marzipan), Yuzu Citrus
-> I can really recommend the lemon + sage marzipan one. Very tasty. If you can afford (to import it or buy it locally), do it. Looks like this: https://www.zotter.at/online-shop/marken/handgeschoepft/amalfizitrone-salbeimarzipan Lindt: 100% + Cacao fruit
Ritter: Sport Cacao y nada (I think only limited :/) or El Cacao 40% -> Optionally: Something like Die Kräftige 74% but I am not very fond others. Same with Lindt.
Some stuff I got on vacation but could probably find somewhere: Cluizel Paris: La Laguna 47% or Guatamala 70%
Miscellaneous: Fenkart Venezuela 75%, Cachet Raspberry 57%, Dolfin Ginger & Lemon
It’s pretty average I find? Like it’s just cheap shit they sell at the supermarket.
The plain milk chocolate ones are meh but the other ones with nuts or salted caramel are quite nice.
It’s better than Hershey’s. Hershey’s is what I consider average and that shit is hot garbage.
I don’t think we sell Hershey’s in my country, but yeah most American chocolate isn’t really thought of as real chocolate here. So I could see Tony’s being good in comparison.
Isnt it almost blasphemy to call Hershey actual chocolate?
The irregular pieces make it much easier to eat. You make a conscious decision how much you break off, instead of just getting another 4 squares.
Yes… haha… conscious eating… haha…
The billionaire chocolate bar would leave only the wrapping paper to the consumer.
Absolutely disgusting chocolate in my opinion. Chalky and bland. It’s nice that they claim to be about equality, but the product itself just isn’t to my taste. And yes, the dumb way they make these bars also really puts me off.
I just want a normal, boring bar that tastes nice. And this is not the brand for me.
Are you American? I’ve heard that American chocolate taste a lot different from European chocolate
Tony’s doesn’t taste like european chocolate.
Yeah same, I like their ethics, don’t like the product very much.
That was my experience with it as well. I’m surprised to see it around still honestly. Worst chocolate I’ve ever had from feel/texture to taste.
